PACKAGING
ACTIVE BOTANICAL SERUM
THE LIMITED EDITION 2021
THE LIMITED EDITION ACTIVE BOTANICAL SERUM
Bottle design inspired by the floral arrangements of floral designer and photographer Doan Ly.
Vector illustration of floral design was imposed on the bottle
Printed using gilded gold ink
Unit carton refreshed with the latest product information.
THE LIMITED EDITION PACKAGING
Product tray design reiterates the floral design on the bottle to create a cohesive relationship throughout the entire experience. The blown-out floral plays a preview to the Limited Edition bottle.
THE SIGNATURE SET LAUNCH
THE SIGNATURE SET LAUNCH
New unboxing experience with the introduction of a flippable insert with half-moon cut out. Vintner’s Daughter’s signature gold foil was used in the title to create a special moment for this purchaser. The front of the insert has a brief introduction about the Set and the brand, while the back details out the trademarked methods of application.
THE PRODUCT TRAY
The design of the new product tray was inspired by the floral designs of vintage hand-painted ceramic ware. Detailed line work highlight the materials itself while the filled in shapes and florals accentuate the design itself.
THE FINAL PRODUCT
A cohesive design that creates a brand moment for the customer while emphasizing Vintner’s Daughter two hero products.
